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Evolving Business Blog

  • Learning to be Comfortably Uncomfortable

    Former American business Executive Chair of IBM, Gini Rometty, once said, “Growth and comfort do not coexist.” She has a point. When I made the decision to purchase my building to further expand my company’s Contribution in the World, I wasn’t at all comfortable. Not. At. All. While my heart was telling me to move The post Learning to be Comfortably Uncomfortable appeared first on Excellerate Associates.

  • Is Your Business Optimized?

    Optimization! Is a constant and ongoing process in your business. How do you know what’s working AND what can work better? By continually optimizing – your processes, your systems, your marketing and more… You… and your business… get better on purpose. Not by accident or happenstance. Optimization is an ongoing process that requires your attention....Read More

  • Creating Resilience is Intentional

    When news of the pandemic spread, companies began considering how it would affect services, supply chain, employee engagement, and business continuity. Many business owners quickly discovered what was missing from their business model, like multiple revenue streams, delivery systems, and relationships with their funding institutions. Initially, you might have also noticed gaps in your reserve The post Creating Resilience is Intentional appeared first on Excellerate Associates.

  • In Ways You Never Thought Possible

    We talk about leverage all the time. Do you have leverage in your business? Like this… Can you go from working all the time, doing everything in your business… And still having things fall through the cracks… … to a more systematic approach where you can automate and delegate while optimizing so you can work...Read More

  • Resilience: A Simply Inquiry is a Good Place to Start

    American Author, Kenneth Blanchard wrote, “When you’re interested in doing something, you do it only when it’s convenient. When you’re committed to something, you accept no excuses, only results.” His words are profound. With the lingering pandemic, small businesses haven’t had it easy. They have had to navigate misinformation, work with broken systems, and keep The post Resilience: A Simply Inquiry is a Good Place to Start appeared first on Excellerate Associates.

  • Are You Good At Implementation?

    Implementation is about completions! Not how many projects you have going at the same time. What’s finished and off your desk at the end of the day? That’s execution and implementation! Stop being the bottleneck in your business! How do you get more done? Simple… not always easy – until you start doing it, but...Read More

  • Are You Taking a Bits-and-Pieces Approach?

    Bits and Pieces. When I first started my business over two decades ago, I took the bits-and-pieces approach. In the morning, I would wake up and wonder what else I could do to market my services. If I saw a networking opportunity, I would attend that networking event. If someone said, “join this-or-that group,” I The post Are You Taking a Bits-and-Pieces Approach? appeared first on Excellerate Associates.

  • Is Your MAP Leading You To GPS?

    Do you have a MAP for your business? MAP stands for Marketing Action Plan. Your MAP should lead to your Growth Profit System (or Strategy)… your GPS! I’ll never forget hosting my first fall event and after leading a room full of very successful business owners through the first part of this process, I asked...Read More

  • Use The Virtual World to Connect With Buyers

    As the pandemic persists, many companies find that selling as well as training and conferences have moved either partially or entirely to the virtual world. When approached strategically, there are many advantages to participating in the virtual world especially if your company sells to the corporate buyers. In a recent webinar, one of the panelists The post Use The Virtual World to Connect With Buyers appeared first on Excellerate Associates.

  • Your Business Growth… Strategically Engineered

    So many business owners talk about strategy but don’t strategically set their business up to have success. Instead of having a sound, designed strategy, they just randomly do things in their businesses. To be fair, even a stopped clock is right twice a day…so sometimes, this haphazard way of doing things works for a while....Read More

  • Hello world!

    Welcome to WordPress. This is your first post. Edit or delete it, then start writing! The post Hello world! appeared first on MYM.

  • Rise to The Top

    It’s easy to race to the bottom. You discount your rate, cut corners, and become a commodity. As New York Times Bestselling Author Seth Godin says, “…the problem with the race to the bottom is that you might win. You might make a few more bucks for now, but not for long and not with The post Rise to The Top appeared first on Excellerate Associates.

  • Special Days…

    When I looked at the date this morning, it made me smile… BIG! Today’s a special day! Special because it’s my someone special’s birthday! Truly a day to celebrate! As I started to think about it, I realized every day is somebody’s special day. Every day is somebody’s birthday. And every day is a day...Read More

  • A Brand Without Distinction is a Brand Destined for Extinction

    One of my new clients walked into my office and was confident in her brand. She owned an insurance agency with a recognized name and logo. As the owner, she developed a stellar personal reputation. She did all the right things to grow the business, like advertising, referral marketing, community involvement, and other promotional activities. The post A Brand Without Distinction is a Brand Destined for Extinction appeared first on Excellerate Associates.

  • The Last Quarter…

    Can you believe it’s September already? And, we’re heading into Labor Day weekend… What will your last quarter of 2021 look like? Are you 75% of the way to your goals and can just stay steady as you work at a nice pace to finish out the year? Or, are you behind and playing catch...Read More

  • What Happens When You Do A Common Thing in an Uncommon Way

    We’ve all heard the advice that if you want to stand out from the rest who do similar work, you’ve got to tap into your unique competitive advantage. So… What is your unique competitive advantage? What do you bring that your clients want and nobody provides it like you? If you’re thinking that it’s important to The post What Happens When You Do A Common Thing in an Uncommon Way appeared first on Excellerate Associates.

  • What If… Everything Is Marketing…

    Over the years I’ve trained my brain to look for marketing and business lessons… pretty much everywhere. And there are some great examples to learn from. For years, I marveled at Carnival Cruise Lines and all the marketing they did. Some of it’s very subtle and some of it’s more obvious. From the minute you...Read More

  • Your Company’s Distinct Signature Advantage

      Have you ever wished you could distinguish your services from all others that do similar work do? Would you like to walk into any meeting with confidence that you have a crystal clear pathway to not only enroll new clients but navigate your clients through your products and services? You can! The ability to The post Your Company’s Distinct Signature Advantage appeared first on Excellerate Associates.

  • Birthdays… And All Celebrations

    Most of us don’t celebrate enough! We let our wins go by like it’s just another day. As entrepreneurs, we move on to the next thing so quickly we barely notice something special just happened. It’s on to the next goal, to the next accomplishment… as we continue to chase the proverbial carrot that’s dangling...Read More

  • Courtesy Reminder: Wired to Win Master Class August 19-20, 2021

    A courtesy reminder that registration ends this Friday, August 13, 2021 for the Wired to Win Master Class being held on Thursday-Friday, August 19-20, 2021. In this interactive Master Class, you will: Discover your preferred motivational techniques, communication, work environment and information that will maximize your satisfaction and productivity. Get Coaching Tips and specific ways The post Courtesy Reminder: Wired to Win Master Class August 19-20, 2021 appeared first on Excellerate Associates.